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How we got eyeballs

written by Allan on December 10, 2009

In the past year our apps and blog have finally started getting some traction! It's exciting, but let's not pretend this has always been the case or that it happened overnight. Here is a list of things we've done over the past few years, that we think have been instrumental to our success. The items are in no particular order, and may be either missing the real secret sauce and/or containing things have haven't helped at all.

  • We've always been ourselves. We've never pretended we're more than two chubby guys that speak our minds, build simple software and care about people.
  • We give a damn. Steve and I have always tried to be kind and give to people. We've always tried to give of ourselves when someone has asked for help. We've always tried to be honest when someone asked us.
  • Tried to make applications that make peoples lives easier.
  • Blogged a lot. The first two years, we blogged almost every day. We've slacked off a bit this year, but we have always tried to write short, easy to read blog posts that are meaningful and talked about business or technology.
  • Tweeted a lot. Always attempted to engage in real conversation. Although we're sometimes offensive, we always speak our mind. Shared links and things we liked. Allan on Twitter and Steve on Twitter
  • Contributed to open source by releasing LovdbyLess, our open source social network.
  • Traveled to conferences to speak and attend. And actually talked to people, like real people do. We haven't hidden behind our computers, we've shaken hands with people and tried to make friends.

There is no recipe for success, or if there is we don't know it. We've just been working like mad men for 3 years and doing these thing everyday while seeing little or no result. Finally it's beginning to pay off.
 

Learn how LessEverything built their consultancy to over $1,000,000 annual revenue at LessMoney Conference, June 7th in Tampa Florida. Each attendee will get early access to our upcoming ebook as well.

5 Comments

Abhishek Parolkar
Abhishek Parolkar said on December 10, 2009

Oh Boys, You rock the world :-) , Building products with 2 men army and then selling the stuff to impossible… You guys make me feel so “proud” to have known…

I hardly leave comments to the blog posts, and only write it when I feel its more than its worth..

Its great seeing Less growing More , and to have met Steve over a coffee early this year.

Jared White
Jared White said on December 10, 2009

Great post, I appreciate hearing your candidness. Inspiration for us little guys to keep plugging away.

All the best, Jared

Avin Kline
Avin Kline said on December 10, 2009

Glad to hear things are taking off – your products are great!

John
John said on December 10, 2009

Awesome advice!

Bill Roth
Bill Roth said on December 16, 2009

What you say is true. It’s the daily efforts that slowly build equity in a business – the little things most people don’t stick with b/c there are no microwave results proving they did the right thing.

I found you on Haystack.com, and will be checking out your Accounting product for my web agency.

Keep up the good work.

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About Allan
Allan loves his family more than breathing. He lives in Panama City, Florida & grew up washing cars at his family's car washes. Oh and Allan hasn't worn underwear since 2004.

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